Monthly Archives: November 2014

No Idea? Get Idea

Shephali Bhatt In advertising, ideas are money. Then why do creatives give it all away for free and turn a blind eye to idea theft? BE asks the hard questions Caution: The tone of this article is slightly harsh. In … Continue reading

Posted in #hashtags, 3d, 3d design, 3d museum, AdSense features, AdSense Interface, android, cyber crime, Design, events, facebook, Facts and Fiction, Google Adwords, infographics, ipl2014, linkedin advertising, Mobile App, Mobile Marketing, Online Marketing, Online Media Buying, Pay Per Click, pinterest, pinterest marketing | Comments Off  

Digital to Overtake TV Ad Spending in Two Years, Says Forrester

Digital to Represent 36% of All U.S. Ad Spending by 2019 Credit: Oblivious Dude/Flickr available under Creative Commons Attribution-NonCommercial-NoDerivs 2.0 Generic License U.S. advertisers’ spending on digital advertising will overtake TV in 2016 and hit $103 billion in 2019 to … Continue reading

Posted in Search Engine Optimization | Comments Off  

Brick and Martyr: E-Tailers Race Ahead

Flipkart, Snapdeal & Amazon post Rs. 1,000-crore loss in FY14 in hunt for customers Online retail seems to be rapidly coming of age in India -in the financial year ended March, Flipkart’s sales challenged those of its nearest brick-and-mortar rivals, … Continue reading

Posted in Facts and Fiction, infographics, Mobile Marketing, Pay Per Click, Search Engine Marketing, Search Engine Optimization, social media marketing | Comments Off